Strategic Planning & Green Marketing

Tipping Point Media develops marketing plans from the ground up. We take into consideration where you are today, how you got here and what your short- and long-term goals are. From there, we will help build the foundation that will get all parts of your organization moving in sync, reaching your goals...and within your budget. Media planning is available for radio, TV, outdoor, online media, social media and non-tradional marketing tactics. We are committed to reducing our collective environmental footprint by presenting media plans that have taken into account the impact on our resources. Going Green is easier when working with Tipping Point Media. 

Media Buying & Placement

Media is just one piece of the marketing puzzle, but it is our passion. Whether it's broadcast television, cable, radio, print, or outdoor in New York or California, our team has the major market experience and data intelligence to negotiate any media entity in the United States.  

Event & Grassroots Marketing

Let's face it. Effective messaging tools are everywhere and anywhere. Sometimes mainstream media options are not appropriate for the brand or for the message. Maybe your consumer is harder to reach than most…or maybe they don't want to be reached. If your message needs to be delivered by street teams, projectors or through social media avenues such as MySpace, LinkedIn or Facebook, Tipping Point Media can help.  

Non-traditional Media

Tipping Point Media makes it our business to stay relevant in the ever-changing media delivery world. What may be considered non-traditional today is sure to become mainstream tomorrow. Online marketing, text and mobile messaging are just some of the ingredients in our complete consumer engagement programs, where applicable.

Agency Partnerships

Tipping Point Media can provide affordable planning and buying services for regional and national advertising agencies upon request. Please contact us directly for more information on our strategic partnership agreements.

Media & Sales Training

The team at Tipping Point Media has a wealth of experience in developing effective media programs and teaching those who are interested in developing those skills. Some of our training programs include: Media 101, Media 201, Media Planning and Media Sales. Ask about our training programs for clients, non-profit agencies and students. References are available.

Sales Management Consulting

Michelle Ashby, President and CEO, has over fifteen years experience in media sales. Her sales management background includes media organizations such as: Jacor Broadcasting, Infinity Broadcasting and Mason Selkowitz McDermott. She is available for one-on-one or team management consulting.

Project Management

Tipping Point Media is comprised of many talented individuals with varying skills that can help guide your organization through projects including, but not limited to: newsletters, brochures, public relations and events. We are available on retainer, by project estimate or hourly.